At a press conference on Monday during the Berlin Film Festival, Jaka Bizilj, the founder and chairman of the Cinema for Peace Foundation, announced his organization will drop DVD copies of The Interview into North Korea by hydrogen balloons.
North Korean leaders moved to block the release of the comedy film, which chronicles an assassination of the country’s leader Kim Jong-Un, but now the film is heading to North Korea by air.
Bizilj told reporters, “We will start sending hydrogen balloons with DVDs of The Interview to North Korea so that the people there can watch the movie. They can copy the movie and have their own impression if it’s a good or bad movie, because for us, it’s not a question of whether it’s good or bad; no matter if you like something or not, you have to fight for freedom to exercise this art.”
He added the timing and exact location of the drop wouldn’t be revealed, as it could endanger locals: “The army will stop anyone even picking up a copy of the DVD.”
The film’s star, James Franco, was also present at the press conference, as were Pussy Riot stars Nadya Tolokonnikova and Masha Alyokhina, who performed their first English-language song at the festival on Monday night.