When North Koreans defect to and resettle in South Korea, they often find themselves looked down upon in what they thought would be their land of promise. Combatting the prejudice and the hurdles, some North Korean resettlers in South Korea have managed to find a way into a soft landing in the business world.
Heo defected from the place of his birth in 2008, and became a video content creator in Seoul with over 100,000 YouTube subscribers. He set his sights on becoming an entrepreneur.
What gave him, along with dozens of other North Korean defectors, a taste of being an entrepreneur was the four-month program Asan Sanghoe, financed and supported by the Hyundai-backed nonprofit organization Asan Nanum Foundation. Before Asan Sanghoe, a majority of North Korean defectors had little chance to know where to start, or to explore whether they are even fit for entrepreneurship to achieve a personal goal.
According to a survey last year of 130 North Korean defectors by a nonprofit organization that helps escapees resettle, 66.9 percent responded they were willing to found a company, 17.7 percent said they had started working on a startup and 3.1 percent said they had already founded one. But the same survey showed that nearly 97 percent did not respond when it comes to startup items they had prepared or source of information or advice for entrepreneurship they can rely on.
Participants in Asan Sanghoe take part in lectures, mentorship sessions and workshops three times a week. North Korean resettlers are given chances to team up with South Korean or foreign participants. The program also features a two-week overseas trip to Germany, where the social innovation scene has been on the rise.
“Asan Sanghoe built
a strong fence around the new community to protect us, so my confidence could
be built,” Heo says.